Plastic Free // Supplying content and strategy advice for a soon-to-launch platform that focuses on weeding out plastic use across fashion, beauty, architecture, and food industries. Launch due in Q4 2022.

COP26 // For the 2021 United Nations Climate Change Conference, I lead a content team while working directly with the UN and UK Government. The content supported a breakout app that informed and guided all registered attendees of COP26 in Glasgow.

The Tramshed Project //The launch of The Tramshed Project marked the biggest hospitality opening in London post-pandemic in Autumn/Winter 2020. Through Lucky Pilgrim, I developed a tone-of-voice for the restaurant-workspace and led all copywriting activity.

WPP Open // Writing, editing, content management and content strategy for advertising giant WPP and its tech website WPP OPEN. Responsibilities varied between writing content, building and launching website layouts, and defining content strategy and user experience journeys.

Carte Magazine// Created, developed and launched a magazine concept for food hall company Market Halls via Lucky Pilgrim (an agency I co-founded in 2019). Carte includes journalistic features and interviews either edited or written by myself.

Parrot Analytics // Consulting for the TV data firm to help the company establish a tone-of-voice for its insights pieces and make them more accessible to its target audience. I coached researchers on how to write content that is easier for their readers to understand.

Opto Magazine (CMC Markets) // Feature writer and regular online contributor for stock market magazine Opto by CMC Markets. Activities range from offering weekly updates, to editing newsletters and writing features for the quarterly print magazine.